Ikea And Swedish House Mafia Reveal First Products From Their Collaborative Line Launching This Fall

Last fall, the iconic trio Swedish House Mafia announced they are teaming up with IKEA on an upcoming collection of music-related home furnishing solutions, designed for producing, performing, and listening to music at home.

Today the Grammy-nominated trio consisting of Axwell, Steve Angello and Sebastian Ingrosso revealed the first products from the line which are three new takes on the FRAKTA bag. The trio’s unique take on the bag is built on insights about the functional needs that music creators and music fans have when on the go. It includes a bag for cables, cords and other accessories necessary for music creation, a laptop bag, and one larger bag for vinyl records – all in Swedish House Mafia’s signature style and of course, in black.

Speaking about the reveal, Swedish House Mafia said, “FRAKTA is one of those IKEA classics that everyone has. We wanted to do our take on it from a music creation perspective depending on what type of gear you carry with you on the go. Our different takes on the bag are themes shared for the whole collection. All items in the collection have a timeless theme with a distinct trace of our DNA.”

Friso Wiersma, in-house designer, IKEA of Sweden, chimed in saying, “It had been a dream for the guys to make a FRAKTA, but they wanted to add something more to it. Talking about functionality and how they would use it in their daily life, it became clear that we wanted to solve different problems – and that we couldn’t do it all in just one bag style.”

The collection will include more than 20 furniture pieces, interior solutions, and accessories for up-and-coming music producers, DJs, and all creators with
limited means but unlimited creativity.

Selected furniture products from the upcoming collection will be revealed on June 9, 2022, as part of the IKEA Festival at Milan Design Week.

Ikeaswedish house mafia
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