If you’ve ever seen a deadmau5 coffee run, you know he LOVES Tim Hortons. Well to celebrate the launch of their new summer drink, the Creamy Chocolate Chill, Tim Hortons managed to get Canadian DJ deadmau5 to perform for a very private audience.
Vice who was present at the event, described it as follows:
“On the dark stage opposite the donut buffet, Deadmau5 pulls off his signature mouse helmet and can see clearly the crowd at this Toronto show: about 100 people in suit jackets sipping wine, beer, and what looks like giant chocolate milkshakes. There are no strobe lights. No girls on shoulders. No guys on Molly. Tonight’s recreational drug of choice is sugar.”
When asked about Tim Hortons’ relationship with deadmau5 Tim Hortons’ COO, David Clanachan, stated:
“He’s been a great supporter of Tim’s for a long time,” Clanachan says. “It’s a cool relationship to have.”
What do you think deadmau5 got paid for the event? Well David Clanachan says their relationship is built on mutual respect and a lot of Tim Hortons’ gift cards!
Khushrav’s passion for dance music started early on as he began creating weekly podcast episodes of the latest electronic music across genres and has mixed over 200 episodes over a span of 5years. As a dance music enthusiast, Khushrav still keeps up to date with every week’s releases, contributing to THE’s Spotify playlists.
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