Sequential to his brilliant performance at this edition of Ultra Europe, World #1 DJ, Martin Garrix is in news for reasons other than his sensational music.
Dutch producer Martin Garrix, English fashion model Cara Delevingne and Chinese actor & singer Li Yifeng are all the new celebrities in the A|X Armani Exchange Fall/Winter 2017-18 campaigns.
“For this campaign, I wanted three faces capable of recounting the individualist A|X spirit in a novel, unconventional way,” said Giorgio Armani. “Three different and surprising individuals, all creative and free in their expression and whom I wanted to envelop in Armani style. Cara Delevingne is an irreverent, chameleon-like character interpreting different aesthetics and philosophies; Martin Garrix, who is capable of making magic with music; and Li Yifeng, a multi-faceted talent who speaks to a vast audience. A|X is Armani style in its most metropolitan, free self just like my three testimonials.”
Also, A|X’s Facebook post read, “Martin Garrix, the Dutch DJ ranked number one in the world who knows what we want to listen to, even before we do.”
There isn’t much information regarding the scope of Garrix’s involvement in this camping. But, it already looks like the next big thing!
Check out the campaign teasers below:
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