Alok Links Up With Ella Eyre To Bring The Sun-Dosed, Irresistible Sound Of The Summer On “Deep Down”

alok deep down

From having over 20 million monthly listeners to colossal collaborations with names including John Legend, Jason Derulo, Steve Aoki, and many more, Brazil’s biggest artist and internationally-praised DJ Alok has ascended to superstardom at an otherworldly pace.

After an already-hugely successful start to 2022 and hot off the back of the announcement of his debut Ibiza residency at Hï Ibiza, he now readies the smash hit of the summer, “Deep Down” alongside Ella Eyre, house music royalty Kenny Dope and disco aficionado Never Dull.

The British singer/songwriter Ella Eyre has been a superstar since day one, from collaborating with Rudimental on their UK number-one single “Waiting All Night,” over to winning a Single Of The Year BRIT Award and a Best Female MOBO Award, Ella’s soulful and attention-grabbing vocals add a Midas Touch that is instantly recognizable, as well as irresistible.

With an immediate hip shaking house beat that rotates around horn-filled grooves, “Deep Down” is set to take over the summer festival season. Ella’s roaring delivery of “I told you it’s the end for you/ and I swear this time we’re through” is raw and full of midsummer groove, slinking its way into your psyche before the earworm vocal hook of “Deep down wishing you were mine” dominates. Taking classic dance samples from both “The Bucketheads – The Bomb” and “Crystal Waters – Gypsy Woman” and invigorating two of the most seminal dance classics with a fresh vibe, the release swells with summer.

“I’ve always been a huge fan of pop music and find inspiration in its many forms, so to work with such a strong female such as Ella, who is also an amazing songwriter and performer, and her love of dance music was an amazing collaboration. We want ‘Deep Down’ to be a song for the Summer months that makes you want to move, and we hope you enjoy it just as much as we did creating it” – Alok

Alok is a bonafide dance music superstar, holding the title of the second biggest Instagram following of any electronic artist globally, with over 27 million fans and almost 20 million monthly listeners, making him the most listened to Brazilian artist in the world. In 2021, he was named the 4th Best DJ in the world, according to the prestigious DJ Mag Top 100 DJs poll.

He is widely regarded as one of the most influential Brazilian artists of all time and is experiencing his breakout moment in the US. From working with and lending his remix work to artists including The Rolling Stones to Zara Larsson, from Jason Derulo to Tove Lo, and more, he was nominated in 2019 for the International Dance Music Awards for his hit remix of the Meduza single “Piece of Your Heart” (approaching 250 million streams on Spotify alone), also partnering with global pop sensation Dua Lipa for the official remix of her hit single “Physical.”

Recently he collaborated with Grammy award pop sensation John Legend on “In My Mind,” also with renegade vocalist John Martin, as well lending his craft to remix multi-platinum, #1 artist Ed Sheeran.

From the moment she tore onto the scene with her fierce energy and soulful voice, Ella Eyre has been unstoppable when it comes to releasing big hits, “We Don’t Have To Take Our Clothes Off,” “Came Here For Love,” “Just Got Paid,” “New Me” and “Answerphone” – totaling at over 1,3 billion streams.

She has also co-written and collaborated with the likes of Sigala, Meghan Trainor, Rudimental, Becky Hill, and Sonny Fodera, to name a few, and has an extensive list of achievements, including a double platinum UK #1 single, a BRIT Award, two MOBO Awards, two further platinum-selling singles, and a UK Top 5 album.


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