The Pocket Gods release their new album 100X30 World Cup

0
Pocket Gods

World record breaking indie band The Pocket Gods release their new album 100X30 World Cup! which is the 5th in their series of 100×30 albums which all feature 100 songs 30 seconds long.

The first 3 of the 100X30 albums are featured in this year’s Guinness Book Of Records alongside such musical greats as The Beatles, David Bowie and Justin Bieber!

In this latest 100X30 The Pocket Gods have this year’s Football World Cup in Russia as the subject matter. Songs titles include:

“From Russia With (Hetero) Love”, “I’m A Pal Of Salah”, “Best Tattoo”, “It’s Not Even A Real Country Anyway”, “Gazzas Tears”, “There Are 3 Gary Stevens But Only 1 Of Them Caught A Glimpse Of Maradona Flying By” “ I ME ME I RONALDO!” and “And Am I The Only Person That Wants Iceland To Get Knocked Out Early”.

They also vent their ire at FIFA and PUTIN as well poking fun at the plight of the modern footballer:

“Ra Ra Ras Poohtin”, “The Ballad Of The Poisoned Referee”, “Quarupter” & “Another Bling Footballer”.
Also interesting is that the Pocket Gods’ frontman, Mark Christopher Lee, wrote and recorded all 100 songs in just 2 days at the weekend before the beginning of the World Cup – which in itself is quite a task!

The idea behind the 30 second song was that streaming services such as Spotify pay out a very small royalty to artists once a song reaches 30 seconds and then no more. So the Maverick frontman thought why give them longer for free? Why not, as an artist, adapt the songwriting form to the media of today.

Lee was inspired by US Music Professor Dr. Mike Errico who questioned why pop songwriters were still writing 3 minute pop songs, as this length was partly inspired by the duration you could get on a side of 7 inch vinyl. Indeed Lee took this very seriously and went away and recorded the first of the 100X30 albums which gained a lot of exposure in Billboard, Forbes, Wall St Journal and ITV News as well as worldwide radio play including BBC 6 Music recommended album of the month by renowned indie DJ Steve Lamacq.

Lee’s aim is simply to reinvent the pop song into a 30 second format, with short catchy hooks and messages ideal for the Youtube Spotify generation who are constantly skipping and searching for new music after 30 seconds.

The beauty of this album is that if you don’t like one song then you don’t have long to wait for the next one to come around.

LEAVE A REPLY

Please enter your comment!
Please enter your name here