SulaFest – A heady mix of music, wine, drinks, gourmet food, fashion and much more at the Sula Vineyards open-air amphitheater was a huge success and sold out once again!
More than 10,000 happy fest-goers were seen dancing away to the #RhythmOfTheVines
The country’s most gorgeously situated, eagerly awaited Gourmet World Music Festival went several notches higher in its 9th edition this year!
The festival saw over 10,000 people who had a weekend to remember and this year was a grander production with even more amazing memories.
SulaFest partygoers enjoyed a mega-mix of great music, wine, drinks, gourmet food, fashion, shopping and more at the idyllic environs of Sula’s scenic vineyards.
The Cat Empire made their India debut and rocked the stage on Saturday – on Sunday Kailasa set the stage on fire performing two songs from their soon to be released album – Kailasa Ishq Anokha.
The Atmapshere stage saw a record turn-out during the world renowned Edu Imbernon’s electrifying act.
VERO MODA launched its Spring Summer Collection 2016 at the fest. Anushka Manchanda gave the audience an extra fashionable performance as a showstopper.
75% artists from this year’s line-up were international. Festival headliners THE CAT EMPIRE got the crowd dancing to their tunes with their energetic performance under the Sula sun – from their soon to be released album ‘Rising with the Sun’!
On the Main Stage: THE CAT EMPIRE (Australia | Ska, Jazz, Funk, Rock, Latin), KAILASA (India | Indian, Fusion, Sufi), BALKAN BEAT BOX (Israel | Balkan, Gypsy, Electronic), DUB INC (France | Dub, Reggae), SUCCESS (France |Electro-Rock), MADE IN BARCELONA (Spain | Latin), DELHI 2 DUBLIN (Canada & India | Dhol, Celtic, Fusion, Pop), REGGAE RAJAHS (India| Reggae, Dancehall), MADBOY/MINK (India | Electro-Swing, Funk, Pop), TRIBAL FLORA (India | Psychedelic, Percussion, World), RODNEY BRANIGAN (UK | Rock n’ Roll, Blues, Country), and AQUA DOMINATRIX (India | Dark Pop, Dream).
World-class audio L’Acoustics K1 PA system and 3D visuals took the audio and visual experience to a different level at the fest.
Back and way bigger this year and shifted to midst of the vineyards was the Atmasphere stage where super cool DJs were seen spinning some incredible underground music. Headlining this stage was one of the world’s most sought after underground artists EDU IMBERNON (Spain/Ibiza) | Deep House, Progressive House). On the Atmasphere Stage: EDU IMBERNON (Spain/Ibiza), LUNA CITY EXPRESS (Germany), RIK WATTS (Netherlands), BONO GOLDBAUM (Austria), O-BE (Spain/Ibiza), SASHANTI (Russia) and WHOSANE AND ANASTACIA (India).
The whose-who of the celebrity circuits attended SulaFest. Narendra Kumar, Mona Juneja, Yash and Avanti Birla, Ishita Arun, Surily Goel, Dhruv Ghanekar, Arjun Khanna, Kim Sharma, Malini Aggarwal, Malavika Sangghvi, Devieka Bhojwani, Aparna Badlani, Sameer ‘Daddy’ Malhotra, Pallavi Sharda and Prahlad Kakkar to name a few.
Rajeev Samant, Founder & CEO, Sula Vineyards says, “What an incredible vibe! More than 10,000 fest-goers had the time of their life, showing why SulaFest is the country’s most eagerly awaited festival weekend. Next year, is the 10th SulaFest and we promise a line-up better than you have ever seen in India.”
Cecilia Oldne, VP – Marketing, Sula Vineyards says, “Wow – this is by far our best SulaFest breaking all records! Cheers to the team who made this happen, all our amazing partners for sharing the love and of course all the artists for creating magic on stage! The amazing crowd completed the vibe – what a beautiful weekend under the Sula sun!”
Commenting on the association with SulaFest, Vineet Gautam, Country Head, VERO MODA says, “We are thrilled with the sheer number of people we saw at SulaFest this year! It just keeps getting bigger and more interesting with new elements being incorporated in every corner of the fest. This year too, we launched VERO MODA’s Spring Summer’16 collection here and are completely overwhelmed by everyone’s response. To add a dash of innovation, we also brought alive the proposition of online shopping with interactive kiosks showcasing www.veromoda.in! We had an awesome time and hope to come back next year with much more to offer.”
“London Dairy association with SulaFest has been a resounding success. We are overwhelmed to see people queuing up to sit at the London Dairy Throne of Indulgence and perform the Jar of Indulgence activities with élan. SulaFest was a great platform to launch the ice cream – wine paired recipes especially curated by the London Dairy Chefs and we are enthused with the SulaFest revelry and London Dairy indulgence is a great partnership and we hope to make it better with each upcoming event.“ said Shweta Srivastava, Head Marketing, London Dairy.
Brightening up the weekend was the SulaFest Bazaar with a selection of fun items for sale. Foot massages, tarot reading, grape stomping, and a variety of other activities added to the fest-feel.
The newly revamped and extended Tasting Room along with the rustic Tasting Cellar and the VIP Tasting Room was exciting as always with special tours and tastings given to all the wine enthusiasts.
The newly launched Brut Tropicale, the popular Sula Riesling, limited edition Rasa Shiraz and Rasa Cabernet Sauvignon were favorites!
Apart from wines from the vineyards of Sula, fest-goers also enjoyed a wide selection of drinks from around the world, many brought to India by Sula’s import arm Sula Selections.
Hardys was on board as a wine partner and Asahi Super Dry Beer, Cointreau, Grant’s Family Reserve Whiskey, Jägermeister, Jack Daniel’s Old No.7 Tennessee Whiskey and Stolichnaya Vodka were also present to ensure no one went thirsty!
The likes of Olive, Woodside Inn, Maroosh, Puffs ‘n’ Roll, Makaloo and Prahlad Kakkar/Shankar Bhojnalay and served up great food to go with the wines. At the popular Soleil by La Plage, Chef Morgan Rainforth had prepared a special menu with organic produce from Sula’s very own farms, offering a sit-down gourmet dining experience like no other.
Tent City – where one could camp out amidst the cool vineyards was doubled from the year before and was also a huge hit!
As always, SulaFest goes out to benefit locally based NGO’s and non-profits – Sharan and Awas (animal welfare) and Hausla (special needs’ children). This aligned with Sula’s long-standing commitment to give back to the communities and causes in need.
More about the fest at www.sulafest.net #SulaFest
