PLAYdifferently, the technology company created by Richie Hawtin, unveils two new product videos about the award-winning mixer MODEL 1.
Richie states: “I hope this video inspires people to look deeper into the possibilities of MODEL 1 and to think about the art of DJing and take that step further to define their own sound.”
Video 1 – Richie Hawtin performs using the MODEL 1 mixer / instrument in this new video
Video 2 – Richie Hawtin’s detailed look at the instrument’s features and performance capabilities
The company also announces a series of events taking place at this year’s Amsterdam Dance Event, including two MODEL 1 masterclasses lead by Hawtin and live ambassador Matador. The program for ENTER. presents EXPERIENCES. at Loveland ADE is also revealed today, with six special visual performances including Richie, Recondite, Gaiser and Matador plus DJ sets by Adriatique, B.Traits, Hito, Fabio Florido and Julia Govor performing across three rooms at Amsterdam’s Mediahaven. All artists at the event perform using the MODEL 1 mixer.