As the calendar inches closer to December, the world braces for the ultimate pop culture event—Spotify Wrapped.
Forget elections, blockbuster movies, or even the FIFA World Cup; the real spectacle is watching people flock to social media to share their top artists and most-played songs as if they’ve unlocked the secrets of the universe.
“My Musical Taste Is Superior” Season
It’s that magical time of year when everyone suddenly becomes a music critic. People proudly flaunt their “Top Artist” like it’s a Nobel Prize, only for others to nod politely while internally questioning their life choices. “Oh, Taylor Swift again? Groundbreaking,” one might think while clutching their own Wrapped, featuring 300 hours of lo-fi beats to “study and cry” to.
Spotify Wrapped is not just a list; it’s an identity. For a few fleeting days, people curate their social media feeds like a museum of their personal tastes, as if screaming, “I’m unique because I listened to Phoebe Bridgers for 6,452 minutes this year!”
Waiting Like It’s Christmas Morning
The buildup is half the fun. By late November, Spotify subtly teases its Wrapped release, sparking memes and countdowns. Some even treat it like a horoscope, believing it offers profound insights into their personality. “Spotify knows me better than my therapist,” claims one eager user who’s about to find out their most-played song was “Peaches” by Justin Bieber.
The Guilt-Free Judgment Zone
Wrapped season also opens the floodgates for some good-natured roasting. “You listened to Nickelback for 30 hours? Are you okay?” says one friend, conveniently forgetting their own obsession with sea shanties last March. Wrapped reveals not just our choices but our habits. Did you loop one breakup anthem for a week straight? Spotify remembers. Did you accidentally fall asleep during a whale song playlist? That’s on your record forever.
The “Data Is Beautiful” Crowd
Wrapped has also birthed a subset of people who take it way too seriously. These are the folks comparing “minutes listened” like it’s a credit score. “I’m at 200,000 minutes this year. Are you even trying?” they ask, to which others silently wonder if they’ve ever gone outside.
What About Non-Spotify Users?
Then there are the silent victims of this cultural phenomenon: the Apple Music users. They sit quietly in the corner, scrolling through their app’s bland analytics, wishing they too could post something vibrant and quirky. And let’s not forget those who stream on YouTube or still buy CDs—they are left to watch the spectacle from afar, wondering if they’re the last people on Earth who haven’t sold their souls to algorithms.
It’s All About the Flex
At its core, Wrapped is a flex. Whether it’s showcasing your superior taste in underground indie bands or owning up to playing “Barbie Girl” 17 times a day, it’s a celebration of your quirks. Wrapped validates that every weird, obsessive, or embarrassing choice you made this year had meaning. And, more importantly, it’s all wrapped up in a shiny package you can slap on Instagram Stories.
The Inevitable Backlash
Of course, with every Wrapped season comes the inevitable backlash. “Why do people care so much about this?” asks one cynic, conveniently ignoring their 48-tweet thread dissecting “The Bear’s” second season. Wrapped haters claim it’s just another way tech companies manipulate us. But even they can’t resist sneaking a peek at their own stats.
Looking Forward to 2025
As the Wrapped hype fades, people start thinking about how they’ll game the system next year. “Should I listen to Mozart for three months straight to seem cultured?” one might wonder. Another person might vow to diversify their playlist, only to fall back into the same five songs by April.
In the end, Spotify Wrapped is a reminder that we’re all just algorithmic creatures looking for meaning in a world of endless options. It’s silly, it’s fun, and it’s harmless—a brief, shared moment where everyone embraces their inner music nerd. So go ahead, post that Wrapped screenshot with pride. Just know that we’re all secretly judging you for having “Baby Shark” in your top five.
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Mia this article is hilarious, I love the sense of humor behind it, I am one of the people who believes that my Spotify wrapped is my whole personality and I am waiting patiently to see who took James Bay spot this year. I am very hopeful that i won’t be disappointed by my choice. Otherwise i had a great music year and can’t wait to see how many hours I’ve spent listening to music at home and in the office trying to avoid my colleagues in the office. Let’s wait and see.. thanks for the great artists Mia I loved the trolling 😂
Am I in the top 1% of Mitski listeners this year? (trust and believe I’ve put in the hours to make the list). Should I brag about this? Doubtful. Thankfully I don’t have social media so there won’t be anyone to brag about it to, but I’m excited to see if my work paid off.