After a stupendous 2022, Yves V has continued to go from strength to strength with releases such as ‘Don’t Hurt Me (What Is Love)’ on Spinnin’ Records and ‘Round My head’ on ALOK’s Controversia, his most recent smash ‘After Midnight’ with Lucas & Steve has also amassed over 3.1 million plays in a little over a month.
Set to follow in similar suit, he now lands on SONY Music with the insatiable ‘Losing You’, connecting once more with Ilkay Sencan after their hugely streamed collab ‘Not So Bad’ that received airplay from BBC Radio 1 and Kiss FM, racking up streams in the hundreds of millions.
A union of epic proportions, Istanbul-born Ilkay Sencan has brought his signature sound to trailblaze the masses. From collaborations with ALOK and Tove Lo, that have caught the attention of Billboard and further noteworthy outlets, he has continued to solidify his reputation as an A* name in the genre with almost 4 million monthly listeners. In addition, other singles with names like Dynoro and Vintage Culture have catapulted his music onto world-recognised playlists and sets to this present day. Linking up cavernous house, deeper, simmering attributes and a high-flying production, ‘Losing You’ is on track to take over as the next showstopper in line.
With a key-lead introduction rising from the deep, the raw and poised vocal cuts through the simmering beats that emerge out from an atmospheric space. “Where are we now/ am I losing you?” questions the ever-growing, strong topline as the synthline chord structures oscillate into an all-encompassing reverberation. With an arpeggio-heavy sound that shimmers and takes us on a journey, the production projects out of the speakers and stands as the perfect backdrop to the emotive and empassioned story.
A match made in musical heaven from the formidable electronic duo, Yves V and Ilkay Sencan’s ‘Losing You’ lands on SONY Music this Friday 10th March!
