Brighton Music Conference 2016 (BMC16) has been hailed as a resounding success. The third year of the two day event, which took place last week at Brighton Dome, saw conference attendees (ticketed) increase by 69% on 2015.
Across Thursday 14th April and Friday 15th April, BMC16 talks and panels featured speakers from Facebook, Instagram, Twitter, Periscope, Vine, Spotify, Kobalt, Native Instruments, Beatport, Coda, AFEM, NTIA, Mixcloud, Toolroom, Hospital, Believe Digital, Pioneer, Korg, Roland, PRS, BIMM, AEI Media, Shogun Audio, GAK Audio, Wunderground, and many more, with the conference programme split between the professional and academy theatres.
Key Note Talks included “Save Our Clubs” and “Get Played Get Paid; Building the New Music Industry” both helmed by Mark Lawrence (CEO; AFEM), while professional programme topics included “Gender Equality In Music”, “Stealing Our Own Success – Are DJ’s accidently killing sales”, “It’s All About The Music… Or Is It?”, “Streaming and ‘Full Stack Music’”, “Video Marketing In Music” and “The Rise and Fall Of EDM?” and beyond.
Academy topics included “Careers In Music”, “Your Brand Is Everything”, “Women In Music Q&A”, “How To Get Gigs”, “The Commercial Conundrum” and “From The Bedroom To The Main Stage” and more.
In addition to housing the BMC Demonstration Igloo installation, the exhibition floor featured brands, organisations, and education providers including Korg, the Gak Playground (with Pioneer, Steinberg, SCV, Focusrite, Novation, Native Instruments, Ableton, and Focal), Roland, Yamaha Music Europe, DJ Mag, Northbrook College, Dubzoo, Horus Music, ACS Custom, Mansworld, BIMM, CM Sound, PRS For Music, Element 5, Next Audio Labs, Sound On Sound magazine, Wax Unity, Traction Sound, Help Musicians UK, Nova Distribution, Eve Audio, Warm Audio, Dreadbox, Chandler, Fredenstein, EMTO, Evolution Domes, and K&S Technology.
Native Instruments’ Native Sessions platform ran Production Seminars in the Founders Room and Production Workshops in the Mezzanine Bar on both days, with workshops, demonstrations, and talks covering Maschine, Komplete Kontrol, Loopmasters, Moog, SSR’s Reaktor course, and much more. Interviewees included electronic music legend, Tom Middleton, Henry Cross – the technical mastermind behind live stage shows from Massive Attack and the Chemical Brothers, and Pete Boxsta, while further artists who gave an insight into their creative process included Kirk Degiorgio, Icicle, Prolix, Ulterior Motive, Capsun, Hannah V, and Prime Cuts.
Up in the Mezzanine Bar, Native Instruments also partnered with Moog Music Inc., SSR, Loopmasters, Producertech, ADAM Audio, Audiu, Minirigs, Beatcamp, and SubPac to create their own Native Sessions mini tech fair, showing how these products and services integrated with the Native kit.
The nighttime schedule saw official BMC events including the BMC Afterparty with Take featuring Seth Troxler at The Arch, and Wunderground Bingo on Brighton Pier on the Thursday. Mute, in association with BMC, took over Brighton’s Patterns on the Friday for a show with Mala, Commodo, and Foamplate. The same night also saw English Disco Lovers & BMC present Crazy P Soundsystem at Komedia, and Wiggle and On The House teamed up to present their annual Brighton Music Conference party by the sea, with a line-up featuring Nathan Coles, Terry Francis, Eddie Richards, PBR Streetgang and Rhythm Masters.
This year’s event charity partner was Last Night A DJ.
Brighton Music Conference is a meeting ground for leading industry professionals and future entrepreneurs, artists, DJs, creatives, and beyond. BMC Professional connect music with business, bringing together industry thought leaders through a series of panels to discuss the future sustainable growth of the Electronic Music Industry, targeted networking events and access to an evening schedule of events and parties across Brighton. BMC Academy is about plugging in the next generation and fostering new talent via a series of master classes, panels and talks. Both tickets give access to a two-day exhibition with tech showcases panels and interviews.
BMC’S PARTNERSHIP & COMMERCIAL DIRECTOR JASON PEPPERELL SAID:
“We’re really pleased to have substantially grown the Brighton Music Conference again for its third year. We felt there was a real need for a new kind of music conference in the UK, and the success of BMC16 has shown that the electronic music and wider tech industries have really embraced our new concept. The calibre of attendees rivals any conference in the world and Brighton provides a unique setting for our UK and international partners. Now the work starts for 2017 and we’re looking forward to growing BMC for its fourth year and beyond.”